Truistic Media is a collective of strategists, filmmakers, designers, producers, and engineers who come together per project — for artists, nonprofits, universities, and mission-driven brands. No office. No hierarchy. All craft.
Consider it handled.
Queer Black artists, intimate performances, and an identity that anchored every touchpoint — a campaign that turned a Pride moment into a recurring platform.
Full storyPackaging, voice, and digital rollout for a cannabis brand built on the simple pleasure of a stroll with a good dog — recognized with a 2019 Clio.
Full storyEight episodes turned into moments built for the feed — short-form, carousel storytelling, and captions that meet the audience where they live.
Full storyA 38-page proposal for an in-house music program serving BIPOC and independent artists — pitched, greenlit, and proven with Pride '21.
Full storyA Pride campaign that turned retail into a classroom — every swipe a small lesson, every battery a doorway.
Full storySelected work spans our members' careers — campaigns, brands, and programs made by the people who now make up Truistic.
Strategy and story move people — then our engineering bench builds the thing they actually click. Real sites in production, and demos you can open right now.
Live for clients
The personal site of a software engineer and content creator — her work, writing, and a travel journal, designed and shipped end to end.
next.js · react Visit the site ↗ Client site · 2026A portfolio for a Chicago digital storyteller — copywriter, music strategist, singer-songwriter — built to put the words and the records front and center.
react · vite Visit the site ↗Playable demos
A production tracker for a working jewelry studio — QR-labeled benches, jobs from intake to display case, and a pricing estimator.
react · typescript · react router Launch the demo → Demo · 2019A working support-ticket desk with sign-in, roles, and a live queue — built on Microsoft's own design system.
react · typescript · fluent ui Launch the demo → Demo · 2018Seattle's parking problem, solved by renting out unused driveways — browse a hand-drawn map, reserve a spot, print a pass.
vanilla js · hand-drawn svg map Launch the demo → Demo · 2019A two-player jungle game — race a rival dinosaur for the last roll of toilet paper. First to three wins.
vanilla js · matter.js physics Launch the demo →No shortcuts. We chase what makes you unmistakable — and build it to last.
Content that reads like culture, not like content.
From treatment to final cut — commercials, sessions, and sound with substance.
Fast, beautiful, and yours — experiences engineered, not templated.
We audit every brand we touch through a lens of authenticity and cultural resonance. If it wouldn't survive contact with the real community, it doesn't ship.
Performance matters — we watch the numbers like hawks. But we optimize for real impact: platforms built, communities moved, stories that outlive the campaign.
We build stages for voices the mainstream skips — especially in music communities that have been underrepresented for too long. It's the through line of everything we've made.
We get to know you — the mission, the audience, the moment you're in. No intake forms doing the listening for us.
Strategy first: we dig for the angle that makes your story yours, then agree on what we're making and why it'll work.
We assemble your crew from the bench and agree every rate before work begins. The contract is split transparently between the people actually making the thing. No surprises — for you or for them.
Production. You'll always know where things stand — check-ins at every milestone, work in progress you can actually see.
Delivery and launch, with everything packaged to live beyond the handoff — files, guides, and the rollout plan.
A proper closeout: what worked, what's next, and the case study that turns your project into proof.
We're not a traditional agency. There's no office to pay for and no hierarchy to feed — so your budget goes to the people making the work, and every rate is agreed before work begins.
Sliding-scale scopes for the ones building from scratch — a single, a rollout, a brand that finally looks like you sound.
Campaigns, rebrands, and sites scoped to real budgets — with the strategy depth big agencies save for big retainers.
Full-bench engagements: strategy through production through web, with one crew and one transparent contract.
Every engagement is scoped per contract — tell us where you are and we'll meet you there.
Truistic Media was founded by Deme Spidle — copywriter, strategist, singer-songwriter, storyteller — on a simple belief: digital storytelling moves both the brain and the heart, so every project deserves intention, strategy, and soul.
Around that belief is a crew of specialists — creative direction, editorial, story, social, production, operations, photo, and engineering. We assemble per project, so you never pay for people who aren't on yours.
You bring the mission. We bring the bench. Rates agreed up front, stories told all the way through.
Start the conversationNot every project starts with a big budget — that's fine. Tell us where you are and what you're reaching for, and we'll find the way in together.
